At first, it may seem to some that traffic arbitrage is perhaps quite easy and simple. In principle, you define a product, for example, dating, then you get a link in a few minutes to which you need to drive traffic. Register in the popunder network, top up your account, insert a web link to your offer and turn on advertising. Then you cut off highly inefficient platforms, lustfully observing the income. This scheme, of course, worked, approximately 15-20 years ago. For the current day, a couple of dozen different terms are expected, let's say: EPC, CR, CPL, EPM, CTR, CPA, ROAS. We need to find out what Retarget, Approval, Conversion, Prelander, RevShare, Native, etc. mean. If you don't have enough knowledge, you will spend the budget, and quickly.
First, you need to decide how to choose traffic, how to find an offer, and how to do the analysis.
Traffic
There are more than 60 types of different traffic: social networks, YouTube advertising, contextual advertising, teaser networks, ASO traffic, push notifications, search, etc. It is necessary to carefully evaluate any type of traffic, understand what it can give, how to weed out visitors, and what kind of offers can be advertised. It is easier to do this by opening a
cpa affiliate website, which provides a lot of valuable information that will help in this matter.
Selection of goods
Sometimes the choice of an offer takes weeks. There are many factors to consider, such as the reliability of the advertiser, the type of payment, the chance of cancellation, and more. You need to perfectly understand your own offer and understand in advance which specific target audience it will be suitable. It will be possible to find an offer, for example, here aff.top or on another popular platform.
Analytics
An arbitrage specialist spends about 96% of his time on analytics. What is the point of paying for a platform if it provides a minimum of sales? And there are much more such sites than profitable ones. At the same time, it will be possible to make a mistake when, for example, one platform gives people who are passionate about gambling, while the other gives football fans. It is necessary to carefully evaluate different platforms, while creating a base for one offer, for the next you will need to create everything from scratch.
If you are ready to spend a lot of your own time, and in addition to this, nerves, and in addition to this, you have a decent budget, then we advise you to evaluate arbitration. Nevertheless, if you do not expect to spend your own time on tests and checks, you will lose your budget, and quite quickly.